Origin Bank Employee Earns Certification

DALLAS – Origin Bank has announced that Holly Reed was awarded the Certified Financial Marketing Professional (CFMP) designation from the Institute of Certified Bankers, a subsidiary of the American Bankers Association. The CFMP designation is awarded to individuals who demonstrate excellence in the field of financial services marketing.

To qualify for the CFMP certification, individuals must have certain levels of experience and education in the corporate trust profession, pass an exam and agree to abide by a code of ethics. The CFMP exam covers many areas including financial principles, laws and regulations, market research, characteristics of marketing plans, and marketing components.

“We are extremely proud of Holly for achieving this great accomplishment,” said Van Pardue, Origin Bank’s Texas president. “Holly is a valued member of our team, and earning the CFMP designation validates her knowledge and experience in the bank marketing arena.”

Reed is a vice president of business development for Origin’s Dallas market and has been with Origin since 2011. She is a graduate of Louisiana Tech University where she earned a Bachelor of Arts in communications and a Master of Business Administration. Reed is highly involved in community endeavors, being a member of such charitable organizations as the Genesis Women’s Shelter, Community Partners of Dallas, and the National Charity League, Turtle Creek chapter. She has three children, and maintains an office at the bank’s Dallas Financial Center at 3838 Oaklawn Avenue.

About Origin Bank

Origin Bank, formerly Community Trust Bank, is a more than century old, Louisiana-chartered bank which provides a wide range of traditional banking services with over 40 banking centers throughout Louisiana, Texas and Mississippi. Origin Bank is a wholly-owned subsidiary of Origin Bancorp, Inc., a financial holding company with assets of over $4 billion. Origin Bancorp’s common stock is not listed on any exchange and is traded through individually negotiated transactions. Member FDIC. To learn more, visit Origin Bank’s website at originbankonline.com.